Stefan Stroe: Marketing Strategist



Sunsilk: A funny commercial for shampoos

Publicat in categoria Articles in ENGLISH,Brand Strategy / Strategic Planning de catre Stefan Stroe la data de September 9th, 2007

Sunsilk US made me smile for the first time after a long period of borrring haircare advertising I was exposed to. It dramatizes quite nicely women’s envy and shows the typical hair “demo” in a funny way…

Still, not all their work is that good:

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2 Raspunsuri la 'Sunsilk: A funny commercial for shampoos'

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  1. Paula ROMANIA Subscribed to comments via email

    Sunday 9 September 2007 - 11:59 AM

    Foarte buna abordare. Ma intreb cand vom vedea si pe la noi reclame la sampon care sa “calce stramb” si sa se abata de la tipicul categoriei.

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