Stefan Stroe – Independent Brand Strategist



Comentarii si critici Sondajele mele Reclame care merita vazute Despre muzica Sport Fotografii Flickr Amestecate Despre mine Linked in Eu si Tuitar E-mail me

Possible 360 for Stella Artois

Publicat in categoria Articles in ENGLISH, Touch Points / 360 de catre Stefan Stroe la data de September 10th, 2007

It would be the same “reassuringly expensive” idea, something similar with the coupons S.A’s did an year ago.

instore_apples.jpg

A funny mistake, anyway…

Post to Twitter Post to Facebook

3 Raspunsuri la 'Possible 360 for Stella Artois'

Te poti abona la comentariile articolului prin RSS .

  1. Stefan C ROMANIA Subscribed to comments via email

    Tuesday 11 September 2007 - 2:10 PM

    It has already been made for a real estate company -Nobilis I think-which targets rich people.

  2. gabriel ROMANIA Subscribed to comments via email

    Tuesday 11 September 2007 - 2:44 PM

    Ar fi interesant de observat comportamentul consumatorilor: cumpara merele, se amuza pe seama “greselii” sau o ignora…?

    Dar chiar, in ce supermarket ai vazut asta?

  3. What Motivates People « More Stupid Than the Others

    Monday 5 November 2007 - 3:26 PM

    [...] And last but not least as I’m halfway through this thing, I remembered Stella Artois and their ‘Reassuringly Expensive’ positioning or rather ‘Precious’ approach in the UK and an interesting thought from Stefan [...]

Doresti sa adaugi un comentariu?